Privacy Policy
Last updated: 6 March 2026
1. Who We Are and Scope of This Notice
ArcadePulsePixel is an editorial and comparison website focused on licensed UK online casino information. We do not run gambling accounts, process player deposits, or provide gaming software. This policy explains what personal data we collect when you visit our site, why we process it, and how you can exercise your rights. The policy applies to information collected through our website pages, forms, and related communications. It does not control third-party casino platforms that you may visit through outbound links.
2. Data We Collect
We collect several categories of data. Usage data includes page views, referral source, approximate location data from IP signals, on-site interaction events, browser type, and device information. Contact data includes name, email address, and message content if you submit the form on our contact page. Technical data includes logs needed for security and performance, such as timestamped requests and error traces. We also collect consent choices for cookie settings and age confirmation status in local storage on your device.
We do not request payment card data, government identity numbers, or gambling account credentials. If you include sensitive details in a contact message, we may remove or redact that information where possible to reduce retention risk.
3. How We Use Information
We use data to operate the website, monitor technical health, improve content structure, detect abuse, and respond to user messages. We also use anonymised and aggregated behaviour patterns to understand which guides are useful and which pages need clearer explanations. Cookie preferences are used to control non-essential scripts. Age-gate confirmation is used to prevent repeat prompts and to support an adults-only presentation standard across the site.
4. Legal Bases Under UK GDPR
Our processing is based on one or more legal grounds. Legitimate interests support security logging, service analytics, and editorial quality checks where user impact is limited and safeguards are applied. Consent is used for optional cookie categories where required. Contractual necessity applies when you send a request that requires a response, for example a correction notice or legal inquiry. Legal obligation may apply where records must be retained to comply with law or valid authority requests.
5. Affiliate Links and Third Parties
Some links on this site point to external casino operators and may include affiliate tracking parameters. Clicking an affiliate link can result in a commission for ArcadePulsePixel at no additional cost to you. Third-party operators manage their own privacy practices and player records. We do not control their account systems, KYC checks, payment processing, or retention schedules. Please review each operator’s own privacy and cookie notices before registering an account.
6. Cookies and Similar Technologies
Our cookie usage is described in more detail in the Cookie Policy. In short, we use essential cookies or local storage to keep core functionality stable, remember consent choices, and retain the 18+ gate status. Optional analytics tools may also be used where consent is granted. You can withdraw consent at any time by updating browser settings or clearing saved preferences, then revisiting the site and choosing your preferred option again.
7. Retention Periods
We keep data for as long as necessary to fulfil the purpose for which it was collected. Contact form messages are generally retained for up to 24 months to support follow-up and record continuity, unless legal needs require a longer period. Server and security logs are normally retained for shorter operational windows, often between 30 and 180 days depending on risk patterns. Aggregated analytics reports may be retained longer because they do not identify individuals directly.
8. International Transfers
Some service providers that process technical or analytics data may operate outside the UK. Where international transfers occur, we use suitable safeguards such as contractual commitments and provider controls intended to keep data protected to a standard consistent with UK GDPR principles. We review provider documentation periodically and adjust integrations where standards are no longer suitable for our operations.
9. Your Privacy Rights
You may have the right to request access to your personal data, ask for correction of inaccurate information, request deletion in certain circumstances, object to processing based on legitimate interests, request restriction, and request data portability where applicable. Rights are not absolute and may depend on context, legal obligations, and technical feasibility. We respond within statutory timelines and may request verification details to confirm identity before acting on a request.
10. Children and Age Policy
This website is intended for adults aged 18 and over. We do not knowingly target children or collect personal data from individuals under 18. If we learn that a child has provided personal data through a form or message, we will delete that data when practical and may retain minimal records where required to prevent repeated submission attempts.
11. Data Security Measures
We use practical security controls designed for an editorial web service, including access controls, transport encryption, software patching routines, and monitoring for suspicious access patterns. No web system can guarantee absolute security, but we apply layered protections and operational checks to reduce exposure. Access to personal data is limited to people and providers who need it for defined tasks.
12. Do Not Track and Browser Signals
Some browsers offer a Do Not Track setting. At present, there is no single technical standard that all services follow in the same way. We treat consent controls and browser cookie settings as the main mechanism for user choice and do our best to align scripts with those preferences.
13. Changes to This Policy
We may revise this policy to reflect legal updates, tooling changes, or editorial workflow adjustments. Where changes are meaningful, we update the date at the top and publish revised text on this page. Continued use of the site after updates means the current version applies, subject to your rights under applicable law.
14. Contact and Complaints
For privacy requests, email dataprotection@arcadepulsepixel.com. For general site contact, use contact@arcadepulsepixel.com. If you believe we have handled data unlawfully, you may also contact the UK Information Commissioner’s Office.